Company Milestone

1982 Sparkle Corp. is established

Sparkle trades mainly in electronic accessories and raw materials.

1987-1989 Sparkle begins producing, developing and marketing VGA cards

1990 Sparkle officially crosses over into the graphics cards manufacturing industry

As a result of innovative manufacturing technology, marketing plans and abundant resources, Sparkles becomes a professional graphics cards manufacturer and actively develops industry-standard graphics card products, laying a solid foundation for future global market expansion.

1994 Sparkle enters the branding market and launches own brand graphics cards – “Sparkle”

Sparkle immediately becomes the brightest star on the market upon launching the Sparkle brand graphics cards, thanks to total brand strategy, strong ambition, world-class R&D and manufacturing strength.

1998 Sparkle is ranked Top 500 manufacturers in Taiwan

2000 Sparkle becomes one of nVidia’s first global certified partners

Sparkle becomes one of nVidia’s first global Certified Vendors after meeting strict requirements and is also nVidia’s Certified Selection Solution Provider and Launch Partner.

2003-2005 Sparkle becomes No. 1 graphics card brand and market share leader in China

Sparkle sets up complete distribution channels, successfully expands territory in the Chinese market and reinforces its global competitiveness.

2005 Sparkle launches flagship brand – Calibre

With core hardware technologies and expansive brand strategy, Sparkle launches high-end graphics card brand – Calibre – to solve even the most difficult visual computing and high performance challenges, making the most extensive product line in the industry.

2006 Sparkle becomes nVidia's premier AIC (Add-In Card) and global strategic partner

2007 Sparkle products cover 82 countries worldwide

Sparkle implements a dual brand strategy to expand into global markets. Sparkle products are distributed in over 82 countries worldwide and is acknowledged as one of the best graphics card brands by both the media and consumers.

2008 Sparkles ranks among the top 5 graphics card brands with worldwide market share

In 2008, a successfully executed global marketing and brand strategy accelerated Sparkle's trajectory to become the world's leading graphics card manufacturer.

2009 No. 1 graphics card brand and market leader in Russia

2010 Sparkle rebrands to achieve sustainable development based on fast innovation and brand equity rejuvenation

Well into its 30th year in business, Sparkle has expanded substantially and continues to provide all-round products as well as services, leveraging a highly integrated industry chain. In order to build a sustainable brand and create a total communication service system, Sparkle officially introduces a rebranding plan and will continue to provide consumers with graphics card products of the highest quality.